Attendance was strong as the annual ATA Trade Show returned to the Indiana Convention Center on January 10-12, 2008. Nearly 3,000 dealers, buyers and distributors flooded the show floor throughout the three-day event.

But the pinnacle of the shows excitement centered around the PSE Archery Showcase booth where dealers flocked in anticipation of getting a glimpse at PSE’s incredible 2008 bow line up. The PSE and Browning Archery lines feature an astounding 26 all-new bows. These bows are also complemented by PSE's exciting new accessory line-ups from Vibracheck, Carbon Force and Carson Safety Apparel (CSA).

There was plenty to see and dealers took notice. Amidst all the excitement of new products, PSE set a record in booking orders at the show. Already, 2008 is on-track to be an incredibly strong year.